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about sierra

The face behind the results

What I Do

Elevating female businesses & brands since 2019

Hey there! I’m Sierra—a passionate business coach dedicated to helping women turn their dreams into reality. With a background in marketing and entrepreneurship, I’ve spent the last decade navigating the ups and downs of building my own businesses. Along the way, I discovered my true calling: empowering other women to step into their potential and thrive.

ARE WE A PERFECT MATCH?

The things that matter the most to me

COMMUNITY

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AUTHENTICITY

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COMMUNICATION

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My journey

How I got here

From my early days as an entrepreneur to empowering women in business today, each moment represents the passion and dedication I bring to helping others succeed.

2012: Education Milestone

I graduated from the University of California, Berkeley, with a degree in Business Administration, which ignited my passion for entrepreneurship.

2018: First Business Venture

After gaining valuable experience in marketing, I launched my first online boutique, balancing it with my full-time job and learning crucial business skills along the way.

2019: Transition to Coaching

I earned my coaching certification and transitioned to business coaching, creating my first online course focused on marketing strategies for women entrepreneurs.

2020: Going Virtual

I adapted my coaching programs to an online format, which allowed me to expand my reach and connect with women entrepreneurs worldwide.

2021: Empowerment in Action

Today, I inspire women through my coaching, workshops, and blog, continuing my mission to empower others on their entrepreneurial journeys.

"I recently had a Reiki and crystal healing session with Alex, and I genuinely cannot recommend her enough. From the moment the session began, her gentle, relaxing, and deeply therapeutic energy put me completely at ease."

Alex has a rare gift for tuning in and verbalizing exactly what you are feeling, putting language and understanding behind emotions that felt impossible to articulate on my own. Through her crystal healing, she helped open up channels within me that had been blocked for a long time, giving me incredible clarity on why I react to certain situations the way I do.
Most importantly, Alex made me feel truly seen, heard, and reassured. The entire experience was cathartic, comforting, and deeply healing. If you are looking for clarity, emotional release, or simply a safe space to heal, you need to see Alex. She is remarkable at what she does.

- Rana S

"Life tends to move at a breakneck speed. My sleep was restless, tension was heavy in my body and my mind would not shut off. With Alex, I was immediately put at ease."

After our session I felt energized and emotionally lighter. I had the best night of sleep. The effects are lasting - I’m able to slow myself down, be more present and grounded in my day to day.

I could literally feel the warmth of her energy as she worked her magic. Her insights during the session brought awareness to areas of my body and mind that I otherwise ignored. I felt a release of tension in my body and was able to still my mind for the first time in years.

- Kasey H

"As she moved through my chakras I could feel release, especially in my solar plexus where I tend to hold stress and my right shoulder and my neck where I have arthritis."

Our session was on zoom, I had my reservations, but was not disappointed. I could sense Alex sensing as she first honed in on my feet - I didn’t tell her I have neuropathy - she somehow knew.

By the end of the session I felt a sense of overall wellbeing and ease that stayed throughout the day and into the next. I highly recommend her as a very effective Reiki Practitioner.

- lisa s

"I came to Alex because I was experiencing a lot of pain in my back, specifically neck. I was BLOWN away with how and what my sessions with her healed!"

I found healing in my back pain as well as emotional healing. I have neglected years of trauma, I have tried therapy in the past and don’t like talking about my trauma and Reiki has offered me an outlet for healing without having to relive what I’ve been through.I feel grounded and at peace in my life now.

- Raiah s

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Transform your goals into reality

Empowered 1:1 Coaching

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